The ongoing row over the racist remarks being directed at an Indian actress in a British reality show makes for interesting reading, both because it shows how much the world abhors racism, as also because it illustrates that despite this overt abhorrence, racism continues and persists in almost every part of the world, and in every section of society.
I mentioned the Holocaust and the Inquisition primarily because they are something that I expect everyone might at least know something about, if not about both, then at least about the former. But they are not the only examples of racist prejudices turning to murderous intentions; rather they are perhaps amongst the few that are more prominent. Racism needn't be seen only as a prerogative of the Caucasian race; on the contrary, racism was and is practiced by each and every race on this earth, against each other.
But, it is a different thing to just voice one's opposition over something, and quite another to do something to tackle the beast by the horns. Simply stating one's outrage and one's dismay at racism rearing its head doesn't quite serve any purpose other than to illustrate that racism exists. But that isn't enough.
And this is where comments like Mr. David Cameron, leader of the Conservatives in the
In other words, viewers have the option of sending across the message that they don't approve of racism by simply switching off the offensive show, showing that racism isn't cool, rather, that it's plain odious. Broadcasters will soon have to either crackdown on the offenders or lose out on valuable customers (and even more valuable advertising revenues). And what they will do, should they be forced to, is any body's guess.


